Privacy Policy

1. Introduction

Atlantis Building Supplies Ltd ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Company Details:
Atlantis Building Supplies Ltd
30 Canterbury Road, Reading, Berkshire RG2 7TA
Phone: 0118 9075 600
Email: info@atlantisbuildingsupplies.co.uk

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out contact forms or request quotes
• Create an account with us
• Place orders for products or services
• Submit to our newsletter or marketing communications
• Contact us via phone, email, or other means

This information may include:

• Name and contact details (email, phone number, address)
• Company name and business information
• Payment and billing information
• Project requirements and specifications
• Communication preferences

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information, including:

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on our website
• Referring website addresses
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for the following purposes:

• To process and fulfill your orders and service requests
• To provide customer support and respond to inquiries
• To send quotes, invoices, and order confirmations
• To improve our products, services, and website functionality
• To send marketing communications (with your consent)
• To comply with legal obligations and prevent fraud
• To analyze website usage and optimize user experience

4. Legal Basis for Processing (UK GDPR)

We process your personal data under the following legal bases:

• Contract Performance: To fulfill our contractual obligations when you place orders
• Legitimate Interests: To operate our business, improve services, and prevent fraud
• Consent: For marketing communications and non-essential cookies
• Legal Obligation: To comply with tax, accounting, and regulatory requirements

5. Information Sharing and Disclosure

We may share your information with:

• Service Providers: Third-party companies that help us operate our business (payment processors, delivery services, IT support)
• Business Partners: Suppliers and manufacturers when necessary to fulfill your orders
• Legal Authorities: When required by law or to protect our legal rights
• Business Transfers: In connection with any merger, sale, or acquisition of our business

We do not sell your personal information to third parties.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content. You can control cookie preferences through your browser settings.

Types of cookies we use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Marketing Cookies: Used to deliver relevant advertisements

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically, we retain customer data for 7 years in accordance with UK tax and accounting requirements.

9. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Right to Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your data (subject to legal obligations)
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for marketing communications

To exercise any of these rights, please contact us at info@atlantisbuildingsupplies.co.uk or call 0118 9075 600.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: